Meta to expand labels on AI-generated images

Feb. 6 (UPI) -- Social media giant Meta announced Tuesday that the company will expand labels that indicating images are AI generated to include third-party AI products.

"In the coming months, we will label images that users post to Facebook, Instagram and Threads when we can detect industry standard indicators that they are AI-generated," Meta's President of Global Affairs Nick Clegg said in a blog post.

"As the difference between human and synthetic content gets blurred, people want to know where the boundary lies," Clegg said.

The company said it already has been labeling images created with its Meta AI generator as "Imagined with AI."

Under the new policy, images created by third-party AI systems will receive similar labels.

Clergg said additional labels would be added "if we determine that digitally created or altered image, video or audio content creates a particularly high risk of materially deceiving the public."

On Monday, Meta's oversight board decided that it would not take down a video of U.S. President Joe Biden that was edited to make it appear as though he had touched his granddaughter inappropriately.

The board said the video did not violate policies because "the video in the post was not altered using AI and it shows President Biden doing something he did not do (not something he did not say)."