In a social media cry heard round the world, Australian sandwich-lover Matt Corby posted a photo to Subway's Facebook page Tuesday demanding to know why the fast-food company had failed to make him a 12-inch (foot-long) sandwich as advertised.
"Subway pls respond," Corby asked in the post, which included a photo of the offending sandwich positioned beneath a measuring tape. The "foot-long" sandwich fell short by one inch. Corby's post caught the attention of Subway fans around the world, garnering nearly 125,000 likes and more than 5,000 comments.