But whether Apple's announcements left you impressed or not, you can still enjoy this collection of iPhone 5 parody videos.
In this video, late night host Jimmy Kimmel impresses random pedestrians with the brand new iPhone 5. Except it's actually the iPhone 4S.
Artist Adam Sacks brings us this "leaked" commercial for the new phone, which actually turns out to be a camera because "people only use iPhones to take photos of their food."
Conan O'Brien comedic team created this mock video of Apple employees lamenting the loss of the iPhone prototype and threatening the person who stole it.
"The current plan is to strap this low-life to a tree and feed him or her a rare African species of flesh-eating fire ant," says one Apple employee impersonator.
In the following video, BiteTV hawks an "invisible" iPhone 5.
From MondoMedia, a rapping Steve Jobs introduces the iPhone via rap.