Jessica Simpson to launch activewear line

LOS ANGELES, Aug. 21 (UPI) -- Singer-turned-designer Jessica Simpson will launch an activewear line in the fall.

Women's Wear Daily reports the 35-year-old star will debut The Warm Up collection in Macy's stores in October. The "authentic workout apparel" line includes leggings, sports bras and track jackets that range from $24 to $49.

"Whatever was going on in Jessica's life at the time, we said we should be there," the designer's mom and creative partner, Tina Simpson, said. "We had been looking at active for a bit, trying to find the right partner. Jessica works out every day."

The news comes on the heels of the 10th anniversary of the Jessica Simpson brand. The designer was partnered with the Camuto Group for the past decade, and is now working with the Sequential Brands Group. The company took over Camuto's stake in April.

"I don't believe any dream is too big," Simpson told WWD of the milestone. "There are always more dreams to have and I feel that if you look at life that way, nothing will ever seem like a failure. At least you tried ... I am passionate about my brand. I really believe in it."

Jessica Simpson will launch activewear line The Warm Up in October. Instagram/Jessica Simpson Style

The star oversees the Jessica Simpson Collection, which includes shoes, clothing, accessories, jewelry and perfumes, and launched e-commerce site BeautyMint in 2011. She last released holiday album Happy Christmas in 2010, and is also working on her eighth studio album.