ATLANTA, April 20 (UPI) -- The Atlanta-based Coca-Cola Co. said Tuesday its Coca-Cola C2 has half the sugar, carbohydrates and calories of its regular colas.
"Consumers are the true architects of this idea," Doug Daft, Coca-Cola chairman and chief executive officer, said in a statement. "Coca-Cola C2 was created to specifically address their desire for a lower-calorie cola with that great Coca-Cola taste."
The new product will be introduced this summer in Japan and later in the United States.
The packaging graphics feature the familiar Coca-Cola trademark in black on a "Coca-Cola red" background, to provide a distinctive visual difference between Coca-Cola C2 and the flagship brand, the company said.
Coca-Cola C2 will be available in retail and food service outlets in bottles and cans, fountains and as a frozen carbonated beverage.
