Subscribe | UPI Odd Newsletter Subscribe Jan. 19 (UPI) -- New York's Bronx Zoo is offering visitors the chance to show their affection for their animal-loving Valentines by naming a giant Madagascar hissing cockroach. The zoo, which has been offering roach-related promotions for Valentine's Day for the past few years, announced this year's Name a Roach campaign, which allows zoo patrons to name a cockroach for $15. Advertisement The $15 fee includes a digital certificate officially declaring one of the facility's giant Madagascar hissing cockroaches to have been named in honor of the purchaser's beloved. "Roaches are forever," jokes a video the zoo created to promote the campaign. This year's promotion also offers more expensive packages that include printed certificates, a roach pin, chocolate roaches and roach-printed socks. Read More Bronx Zoo offers to name roaches after loved or despised ones for Valentine's Day Surgeons remove live cockroach from inside woman's skull Doctor removes cockroach from deep inside man's ear Large flying cockroach lands on reporter before live shot