Gwen Stefani to film live music video during Grammys

The singer said she is "thrilled" to partner with Target on the project.
By Annie Martin  |  Feb. 10, 2016 at 1:22 PM
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LOS ANGELES, Feb. 10 (UPI) -- Gwen Stefani will film the first-ever music video on live television during the 2016 Grammy Awards.

Target announced the 46-year-old singer will shoot the video on the company's four-minute commercial break during the Feb. 15 ceremony. Stefani confirmed the news on Twitter, telling her followers, "This is big."

"Target has an incredible legacy of creating unexpected moments in music, and I'm thrilled to be partnering with them to create my new music video on live television next Monday," the star said in a press release Wednesday.

Stefani will film a video for her new single, "Make Me Like You," which hails from her forthcoming album, This is What the Truth Feels Like. Target said the "groundbreaking campaign" is intended to promote the record, which drops Mar. 18.

"Gwen is both a music and style icon, and someone Target has had the fortune to work with on a number of occasions over the years," executive vice president Jeff Jones said. "We're dialing up the theatrics and taking live to an entirely new level."

Stefani released a track list for This is What the Truth Feels Like, her third solo album, on social media Tuesday. The record includes 12 songs, including the previously released single "Used to Love You," which is widely believed to be about Gavin Rossdale.

Gwen Stefani revealed the track listing for "This is What the Truth Feels Like" on Tuesday. Photo by Gwen Stefani/Instagram

Stefani is a three-time Grammy winner who last released The Sweet Escape in 2006. She served as a coach on Seasons 7 and 9 of NBC reality competition The Voice, where she met her present boyfriend, country star Blake Shelton.

Target revealed the cover for Gwen Stefani's album "This is What the Truth Feels Like" on Wednesday. Photo courtesy of Target
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