LOS ANGELES, Sept. 30 (UPI) -- In an ad for her new performance wear line, Ivy Park, Beyonce talks about how she draws her inspiration from her daughter Blue Ivy.
"When I'm about to give up," she says in the commercial, "I picture that one person that I love more than anyone. I picture them wherever they are in the world and I imagine myself running towards them. I see their face and they're smiling and cheering. They're so proud of me."
The ad, interspersed with black and white family photos, features Beyonce wearing pieces from her new collection, which labels itself as "modern essentials for both on and off the field."
Pieces from the fall line start at $25 and range to $100.