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Ashley Graham enlists her mom for swimsuit campaign

"What I want is for women my mother's age to feel empowered," the model said.

By Annie Martin
Ashley Graham and mom Linda Graham star in ads for Ashley's new Ashley Graham x Swimsuits for All collection. File Photo by John Angelillo/UPI
1 of 3 | Ashley Graham and mom Linda Graham star in ads for Ashley's new Ashley Graham x Swimsuits for All collection. File Photo by John Angelillo/UPI | License Photo

Feb. 7 (UPI) -- Ashley Graham enlisted her mom for her new body-positive swimsuit campaign.

The 30-year-old model and her mom, Linda Graham, star in ads for Ashley's latest Ashley Graham x Swimsuits for All collection.

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"Thanks to my mama for showing me how to be the strong woman I am today," Ashley captioned a minute-long promo on Twitter.

The video shows Ashley and Linda sport several looks, including matching coverups. The ad also features a voiceover from Linda, who voices how "proud" she is of her daughter and her accomplishments.

"I raised you to be confident, courageous and fearless, and I am so proud of who you are today," she says.

Linda also shared a behind-the-scenes photo of herself and Ashley on set. She captioned the picture with emojis, including the pink bikini.

👯‍♀️👙

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A post shared by Linda Graham (@themamagraham) on

Ashley said in an interview with Vogue that shooting with Linda was a "surreal" experience after years of her mom's support.

"[My mother] was with me from the start and helped me get through all the trials and tribulations it took to get to this point, so being able to have her actually in front of the camera with me and modeling my designs felt like such a surreal moment," the model said.

"What I want is for women my mother's age to feel empowered and to know that they too can look just as hot in a one-piece, a two-piece, or string bikini," she added. "I believe that beauty is beyond age, race or size."

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