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Feb. 11, 2014 / 2:48 PM

Photo of Papa John's dough explosion leads to #Doughmageddon on Twitter

Twitter user Ailsa Burn-Murdoch spotted the dough explosion while she was on her way to work.

EDINBURGH, Scotland, Feb. 11 (UPI) -- After one Twitter user spotted pizza dough spewing out of an Edinburgh recycling bin near a Papa John’s in Scotland, a photo of the expanding ingredient went viral on social media.

Ailsa Burn-Murdoch spotted the dough explosion while she was on her way to work and shared it with the pizza chain.

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@PapaJohnsUK thanks for livening up my walk to work #EdinburghLeithWalk #doughmonster pic.twitter.com/0O7Eri0L05
— Ailsa Burn-Murdoch (@ailsabm) February 11, 2014

Papa John’s quickly responded back about what Burn-Murdoch had seen.

@ailsabm Hi Alisa, thanks for letting us know about this. We're currently investigating this further directly with the store.
— Papa John's UK (@PapaJohnsUK) February 11, 2014

@ailsabm The bin has been cleaned of all dough. We’ve spoken to the store, this won't happen again. Thanks for bringing it to our attention.
— Papa John's UK (@PapaJohnsUK) February 11, 2014

@PapaJohnsUK thanks for letting me know, though Leith could do with more tourist attractions!
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— Ailsa Burn-Murdoch (@ailsabm) February 11, 2014

Cleaned up or not, people were still very excited about Burn-Murdoch’s discovery. Her enthusiasm about it seemed to be waning after an onslaught of attention on Twitter.

Came out of a meeting to find I’ve created a monster. Also I now want pizza. Odd day. #doughmonster @PapaJohnsUK
— Ailsa Burn-Murdoch (@ailsabm) February 11, 2014

I feel that a few papers now owe me pizza. But not from @PapaJohnsUK, who might spit in it after all this… How about @Dominos_UK?
— Ailsa Burn-Murdoch (@ailsabm) February 11, 2014

#Doughmageddon is over. @PapaJohnsUK have banished the #doughmonster
— Ailsa Burn-Murdoch (@ailsabm) February 11, 2014

I really hope I’m not expected to be interesting on Twitter after this #imnot
— Ailsa Burn-Murdoch (@ailsabm) February 11, 2014

[The Independent]

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