Some Michigan state legislators have called for an amendment to the Liquor Control Act that would make it illegal to “advertise or sell any glass of beer as a pint in this state unless that glass contains at least 16 ounces of beer," the Detroit Free Press reported Sunday.
Nicknamed "honest pints," lawmakers in favor of the bill say that customers should receive the advertised amount of alcohol.
“If you’re going to offer something that is an actually recognized unit of measurement, you should have to actually sell what you say you’re advertising,” said state Representative Brandon Dillon, who co-sponsored the bill.
State Rep. Jeff Irwin went so far as to describe such deception, intended or not, as "sort of low-level fraud."
Though a pint should technically hold 16 ounces of brew, some bar owners use thick-bottomed 14-ounces glasses that are harder to break and keep the keg full longer.
"We have other pressing issues right now that need to be addressed over the amount of alcohol in the pint," Scott Ellis, executive director of the Michigan Licensed Beverage Association, told MLive.com.
Ellis added that bar owners use "pint" as a generic term for any sized glass of beer -- they might grumble about having to buy new glassware.
“It’s not a huge issue,” Rep. Dillon said. “You know, the word’s not going to fall apart if we don’t get this legislation passed. But I do think it’s a consumer protection issue; it’s a truth in advertising issue."