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Cuba aims for 5M tourists in 2019, the year of Havana's 500th anniversary

By Renzo Pipoli
Cuba aims for 5M tourists in 2019, the year of Havana's 500th anniversary
Tourism to Cuba is on the rise, Havana government officials said Monday. Photo by Ernesto Mastrascusa/EPA EFE

March 4 (UPI) -- Cuba is on its way to seeing a growth in annual tourism to the island of at least 5 million visitors this year, officials said Monday.

Tourism minister Manuel Marrero said as of Sunday, Cuba had already seen 1 million visitors -- reaching the mark five days sooner than last year. His said his agency will ratify this week a goal of 5 million visitors for this year, which would be an increase of 6.4 percent from 4.7 million in 2018.

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Nearly 19 percent of those visiting Cuba enter through sea ports, university professor Jose Perello said.

Marrero said there are efforts underway to build five-star hotels "to introduce a variety of hotels that will make a difference."

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"We are immersed in a process of digital transformation of the Cuban touristic destination and we are doing so in the framework of a process approved and led by the government," Granma, the official newspaper of the communist party in Cuba, reported.

About 42 percent of visitors to Cuba return, Marrero said, adding that several companies are working with the government to bring investment to hotels, golf courses and other businesses -- with many of the investors coming from Spain.

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Granma reported in Decemberr Cuba is expecting significant hotel investments and other tourism-related upgrades for the 500-year anniversary of Havana's founding, in November. Chinese companies are behind some $700 million in hotel financing and other recreational infrastructure.

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The number of tourists in Cuba is near the same scale as the 4.4 million who visited Peru last year. Spain, by contrast, sees about 80 million tourists a year.

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