Melania Trump announces 'Be Best' initiative (9 images)

First lady Melania Trump announced her "Be Best" initiative in the Rose Garden of the White House on Monday. The program will focus on fighting opioid abuse, positivity on social media, and the well-being of American children.
Updated: May 8, 2018 at 9:03 AM
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Speaking in the White House Rose Garden, first lady Melania Trump launched the initiative known as "Be Best," which will center around three pillars including well-being, social media use and opioid abuse. Photo by Pat Benic/UPI
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"As a mother and as first lady, it concerns me that in today's fast-paced and ever-connected world, children can be less prepared to express or manage their emotions and often times turn to forms of destructive or addictive behavior such as bullying, drug addiction or even suicide," Trump said. "I feel strongly that as adults, we can and should 'be best' at educating our children about the importance of a healthy and balanced life." Photo by Pat Benic/UPI
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Trump said the goal of her public awareness campaign is to encourage parents and all adults to impart on children to be kind, refrain from bullying on social media and elsewhere as well as stay away from drugs. Photo by Pat Benic/UPI
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"If we truly listen to what our kids have to say, whether it be their concerns or ideas, adults can provide them the support and tools they need to grow up to be happy and productive adults who contribute positively to society and their global communities," Trump said. Photo by Pete Marovich/UPI
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As first lady, Melania Trump has spoken about bullying and other issues affecting children since her husband, President Donald Trump, assumed office over a year ago. They have a son, 12-year-old Barron, and Melania Trump has expressed an interest in helping children through numerous school and hospital visits. Photo by Pat Benic/UPI
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"Everywhere she has gone, Americans have been touched by her sincerity, moved by her grace and lifted by her love," President Donald Trump said. "Melania, your care and compassion for our nation's children, and I have to say this, and I say to all the time, inspires us all." Photo by Pete Marovich/UPI
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Melania Trump smiles as she receives a pen from her husband after he signed the proclamation for "National Be Best Day." Photo by Pete Marovich/UPI
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