Sept. 5 (UPI) -- The mother of activist Heather Heyer filed a $12 million lawsuit against the man convicted of striking Heyer with his car and killing her in Charlottesville.
Susan Bro, the administrator of Heyer's estate, filed a wrongful death suit against James Fields Jr., on Aug. 30, on behalf of her daughter who was killed when Fields rammed his car into a crowd of counter-protesters at the Unite the Right rally on Aug. 12, 2017.
"We want to show others that there are serious consequences for actions of hatred and violence. This lawsuit is a way to continue to extinguish hatred," she said.
The lawsuit seeks $10 million in compensatory damages and $2 million in punitive damages as Bro said she intends to prevent Fields from making a profit from his actions by selling the rights to his story or publishing a memoir.
I want to make sure he doesn't get rich off this," she told CNN. "I want to send a strong message to others who would try to murder people as an act of terror ... that there are going to be serious consequences that are going to follow you."
She added she doesn't expect to "ever see a dime" from the lawsuit.
"It's all about the message," Bro said.
Fields, who is serving multiple life sentences totaling hundreds of years, is also the subject of other lawsuits by people who were injured, seeking millions in damages from him and the organizers of the rally.
During his federal sentencing, U.S. District Judge Michael Urbanski said he was in favor of penalizing Fields $2,900 on each of the 29 hate crime charges he pleaded guilty to.