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Millennials like cars more than social media and texting, according to a new study

The results were released on Friday at the National Automobile Dealers Association conference in San Francisco, Calif.

By
Thor Benson
An actor wearing an iPad mask portraying the likeness of Peter Schreyer, president of design for Hyundai and Kia, introduces the 2014 Cadenza at the 2013 North American International Auto Show in Detroit on January 15, 2013. UPI/Brian Kersey
An actor wearing an iPad mask portraying the likeness of Peter Schreyer, president of design for Hyundai and Kia, introduces the 2014 Cadenza at the 2013 North American International Auto Show in Detroit on January 15, 2013. UPI/Brian Kersey | License Photo

SAN FRANCISCO, Jan. 24 (UPI) -- A new study from MTV finds millennials like cars more than texting or social media, which contradicts what many previously thought.

The study surveyed 3,610 millennials, 400 generation X people and 403 baby boomers. It found 80 percent of millennials prefer to get around by car, as opposed to other transportation methods.

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It also found 75 percent of millennials would rather give up texting or social media for the day than give up their car. 72 percent said they would give up texting for a week rather than give up driving for that week.

They found 8 percent get around by walking, another 8 percent use public transportation, 2 percent bike and 1 percent use car services.

The researchers also found out some interesting perspectives on how millennials view the car industry. They found 83 percent wish car companies would explain how car prices are decided on, and 50 percent didn't find car advertising relatable.

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