Taco Bell and Forever 21 collaborating on fashion line

By Daniel Uria  |  Sept. 29, 2017 at 12:57 PM
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Sept. 29 (UPI) -- Taco Bell is moving into the fashion world with an upcoming clothing line it promises will be "hotter than Diablo Sauce."

Limited edition Taco Bell-themed clothing will be available at Forever 21 retailers and online beginning Oct. 11, the companies said in a joint news release.

"The two like-minded brands, together at the intersection of culture and innovation, are joining forces to make fall wardrobes a whole lot saucier," the release stated. "While they're at it, they'll help fans keep the heat up and the fun on, in more ways than one."

The clothing line will include tops, bodysuits, hoodies, sweatshirts, and anorak jackets for both men and women.

Fans can send photos and videos that personify 'Forever Taco Bell' alongside the hashtag #F21xTacoBell to be a part of the collection preview.

"We've seen our fans get individually creative in expressing their love for Taco Bell through fashion, and we believe this collection with Forever 21 is going to be everything they would expect from us in extending the Taco Bell lifestyle to fashion: original, affordable, creative a little quirky and definitely fun," Marisa Thalberg, Taco Bell Chief Marketing Officer, said.

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