Eagles making play for 'Philly Special'

The Philadelphia Eagles are bidding to own the rights to the phrase "Philly Special," but they are not alone.

The Eagles, in fact, are the eighth entity to file for the phrase, per ESPN. Included in that congested mix is the Pennsylvania-based brewing company Yuengling, as well as others in Pennsylvania, Maryland, New Jersey and Florida.

In the eyes of the Eagles, the term "Philly Special" refers to a trick play they executed on a fourth-and-goal situation with 38 seconds remaining in the second quarter of Super Bowl LII. The champion Eagles plan to use the phrase for apparel should they win the right, according to ESPN's Darren Rovell.

Trademark lawyer Josh Gerben told Rovell that it likely will take a year before the Eagles know if they have won the right to the phrase.

The Eagles' version of the "Philly Special" saw running back Corey Clement take a direct snap and pitch the football to tight end Trey Burton, who threw it to quarterback Nick Foles in the end zone. The touchdown gave the Eagles a 22-12 lead over the New England Patriots at halftime, and the team went on to win its first Super Bowl in franchise history with a 41-33 triumph.

Foles, who also threw for 373 yards and three touchdowns, was named the MVP of Super Bowl LII.