ESPN shut down sports and pop culture website Grantland on Friday, the company's latest downsizing that follows a recent announcement it plans to lay off 300 people.
Grantland was founded by Bill Simmons, who departed in May when ESPN declined to renew his contract. The four-year-old website was viewed by the company as a niche venture that didn't fit ESPN's long-term vision.
"After careful consideration, we have decided to direct our time and energy going forward to projects that we believe will have a broader and more significant impact across our enterprise," ESPN said in a statement. "Grantland distinguished itself with quality writing, smart ideas, original thinking and fun. We are grateful to those who made it so."
ESPN announced it would honor all writer contracts and that the content produced would be used on other ESPN platforms.