Dec. 6 (UPI) -- A new 60-second ad commemorating the shootings at Sandy Hook Elementary in Newtown, Conn., will be running through the anniversary of the tragedy on Dec. 14.
The ad, from the group Moms Demand Action For Gun Sense In America, is titled "No More Silence."
The disturbing spot shows a clock ticking forward to 9:35 a.m. while children in a classroom sit and stand with their heads bowed. During the shooting at the school, gunman Adam Lanza killed six adults and 20 children.
The ad, which also features someone meant to represent Lanza carrying a dufflebag stuffed with weapons, also references that there have been 26 school shootings since Sandy Hook.
Here a synopsis of the "No More Silence" campaign from Moms Demand Action:
“Saturday, December 14 marks one year since the tragic shooting at Sandy Hook Elementary School. Moms Demand Action will commemorate the anniversary with No More Silence, a campaign to honor the victims and show our resolve never to be silent again about gun violence. The campaign will include a week of action culminating on December 14, with events in more than 35 states. Each event will include a communal ringing of bells -- a moment of No More Silence -- to remember the victims and to show that the time for silence is over.”
[Moms Demand Action]