Feb. 2 (UPI) -- A sealed copy of 1990 video game John Madden Football for the Sega Genesis sold for $480,000, setting a new world record for the highest price paid for a sports video game.
Heritage Auctions said the video game, the first in a series of yearly releases of Madden football games for home consoles, fetched $480,000 in the auction, a new record for a sports video game.
"This particular copy is especially extraordinary as it comes from the offices of its famous namesake," Heritage said in announcing the new record.
Madden, a legendary former NFL coach and broadcaster, died in December at the age of 85.
"Heritage will be donating the buyer's premium of the sale of the game to a charitable foundation created in Madden's honor," the auction house said.
A sealed copy of Super Mario Bros. for the Nintendo Entertainment System became the most expensive video game ever sold in August 2021 when it fetched a price of $2 million.