The moon is getting its first billboard courtesy of Japanese company Otsuka

The drink-maker plans to advertise with a specialized titanium can weighing about 2.2 pounds.
By Evan Bleier  |  May 15, 2014 at 2:56 PM
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TOKYO, May 15 (UPI) -- The first man on the moon may have been from the United States, but it sounds as if the first lunar billboard on it's surface will hail from Japan.

According to reports, Japanese drink-maker Otsuka plans to send up a specialized titanium can weighing about 2.2 pounds that will function as a miniature billboard for the company. The canister will be packed with Pocari Sweat powder, a product that creates a non-carbonated citrus beverage when it is combined with liquid.

The can will be delivered when the first planned private moon-landing mission takes place in October 2015. The ship that will be making the voyage, the Falcon 9, has already successfully made three supply runs to the International Space Station.

"Otsuka hopes that one day youths interested in space will live out their dreams, collect the DREAM CAPSULE, and drink the POCARI SWEAT mixed with the water found on the moon," according to a press release about the mission.

The Verge reports that the canister will be placed on the moon's surface by Astrobotic Technology's Griffin lander.

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