Lawsuit alleges that iPants slimming underwear doesn't slim

Wacoal America and Maidenform Brands named as defendants.
By Evan Bleier  |  April 16, 2014 at 4:14 PM
share with facebook
share with twitter

BOSTON, April 16 (UPI) -- Two women from Massachusetts have filed a lawsuit claiming that undergarments they purchased which were supposed to slim their bodies and melt away fat didn’t work at all.

Wacoal America claimed that the iPant, “hope on a hanger,” would “reshape your lower body in 28 days with lasting results.”

In addition to Wacoal, Annique Bellot and Tara Stefani have named Maidenform Brands LLC as a defendant in their class-action lawsuit.

The expensive undergarments were constructed with microcapsules containing caffeine, Vitamin E, fatty acids, and other ingredients that were said to “permanently change women’s body shape and skin tone.”

“It’s very unfortunate that there are companies out there that are preying on people’s insecurities with claims that may not be supportable by science,” the plaintiffs’ lawyer, Mathew Pawa, told the Boston Globe.

Wacoal vice president of marketing Susan Malinowski declined to comment on the suit.

“Wacoal as a company and a brand is well known for creating and delivering quality products to women,” Malinowski said. “We have a very passionate following of women who wear our brand, so it’s an important part of our reputation.”

[Boston Business Journal] [Boston Globe]

Trending Stories