Woman sues over guacamole label

Nov. 30, 2006 at 12:23 PM
share with facebook
share with twitter

LOS ANGELES, Nov. 30 (UPI) -- A Los Angeles woman has filed suit against Kraft Foods Inc., claiming the company commits fraud by calling a dip product guacamole.

Brenda Lifsey said she was suing the company for marketing a product that contains very little avocado and large amounts of modified food starch and coconut and soybean oils, as guacamole, the Los Angeles Times reported Thursday.

However, all of the ingredients in Kraft Dips Guacamole are listed on the label of the product, the Times said.

"We think customers understand that it isn't made from avocado," said Claire Regan, vice president of corporate affairs for the Northfield, Ill., based company. "All of the ingredients are listed on the label for consumers to reference."

Lifsey's suit asks the Los Angeles County Superior Court to force Kraft to cease marketing the product as guacamole and reimburse the plaintiff's attorneys' fees plus unspecified punitive damages.

Regan said the company plans to change the product's label to make its avocado content more clear.

Related UPI Stories
Trending Stories