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Cat food co. creates feline 'Survivor'

SECAUCUS, N.J., May 23 (UPI) -- A reality show for cats that could be described as a cross between "Survivor" and "Garfield" gets underway next month.

Ten cats supplied by animal shelters across the country will live together in the Meow Mix House from June 13 to June 23. Every day, human watchers of the on-line show can vote for their favorite cat, with the one getting the fewest votes booted out of the house.

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The last cat gets a gig as Meow Mix's Feline Vice President of Research and Development, responsible for the taste testing of new lines of cat food. The winning cat also gets adopted by a new family.

The losers, those voted out of the house, also get adoption plus a year's supply of Meow Mix.

The company says that it is in negotiations with several cable networks about airing the show.

"At Meow Mix, we are cat people first and foremost," said CEO Richard Thompson. "We all own cats, we love cats, and we've been making great-tasting cat food for over 30 years. You might say we're the industry leader in understanding cats. If anyone has the insight to explore the reality of cats' lives, it would certainly be us."

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