The 37-year-old reality star sent her KKW Kimoji Hearts perfume to both her enemies and friends as a Valentine's Day gift Thursday after launching the new "Bae," "BFF" and "Ride or Die" fragrances.
Kardashian was seen organizing a list of recipients in a video on Instagram Stories. The clip shows a number of color-coded Post-It notes, with haters to receive Bae and friends to receive BFF or Ride or Die.
"I'm going to send them to way more than this, but I decided this Valentine's Day, everyone deserves a Valentine, so I'm going to send them to my lovers, to my haters, to everyone that I think of because it is Valentine's Day after all," she said.
Swift, Blac Chyna, Wendy Williams, Sharon Osbourne, Chloe Grace Moretz and other people who have clashed with Kardashian appeared in the Bae category. Kardashian later clarified on Twitter that she switched up the deliveries.
"let me just say all haters didn't get bae. some of my real bff's got bae too and my mom!" she wrote.
Paris Hilton, who recently collaborated with Kardashian and the star's husband, Kanye West, on a Yeezy Season 6 campaign, was among those to post a video after receiving the gift. The perfume was delivered in a chocolate shell.
"Love the amazing @KKWFragrance PR box! Thanks @KimKardashian!!," the socialite gushed on Twitter.