NEW YORK, Aug. 19 (UPI) -- Actress and recording artist Ariana Grande has announced the creation of her signature scent, "ARI by Ariana Grande," which is set for release next month.
"I love fragrance; it is something I have been obsessed with all my life. As a fragrance debut of my very own, I really wanted it to be personal, that's why I named it 'ARI,'" Grande said in a statement Wednesday. "I love everything about it. It is so fun and true to me. The scent is sweet, yet sexy, with some surprises underneath."
"We are thrilled to have partnered with such an influential and exciting artist like Ariana Grande; we confidently anticipate this will be one of the most successful launches in the company's history," added Tony Bajaj, president and chief executive officer of LUXE Brands.
"We are very excited to be a part of Ariana's debut fragrance and we know it will resonate with fans worldwide," remarked Dilesh Mehta, chief executive officer of Designer Parfums.