WASHINGTON, Oct. 22 (UPI) -- What's more offensive: "A little girl saying f--- or the f---ing unequal and sexist way society treats girls and women?"
That is the opening line of FCKH8.com's new video titled "Potty-Mouthed Princesses Use Bad Word for Good Cause", a clip featuring a group of girls between 6 and 13-years old, who are dressed like princesses, but say they want to be more than just a "pretty princess in distress."
The 2-minute clip finds the tiara-wearing girls swearing away as they touch on important subjects affecting gender equality, including the wage gap and rape.
A 12-year-old boy, who is also dressed like a girl, has a small cameo in the clip and states: "When you tell boys not to 'act like a girl,' it's because you think it's bad to be a girl."
FCKH8.com, a for-profit T-shirt company, launched the video as an initiative to promote its new line of anti-sexism t-shirts. Toward the end of the video, a few young women appear wearing the shirts, which carry messages like "Girls Just Want To Have Fun-damental Rights" and "This Is What a Feminist Looks Like."
FCKH8.com was launched in 2010 to "arm thousands of people with pro-LGBT equality, anti-racism and anti-sexism T-shirts that act as 'mini-billboards' for change."