NEW YORK -- NBC won the first week of the 1985-86 television season, with CBS in second place and ABC in third.
The prime time ratings for the week ending Sept. 29, according to the A.C. Nielsen Co., gave NBC a 19.3 rating and a 31 percent share of the audience. CBS had a 17.4 rating and a 27 share, while ABC had a 14.2 rating and a 22 share.
Americans returned to their television sets to watch as new shows and old favorites premiered, and viewing was up six percent over last year's premiere week. Network viewing accounted for 80 percent of the homes watching television -- up from percentages in the 60s during the summer rerun season.
Five NBC shows were in the top 10, while CBS placed four and ABC had only the season premiere of 'Dynasty.'
'The Cosby Show' (NBC) was in first place, followed in the ratings as it is on the air by 'Family Ties.' There were no new shows in the top 10.
The highest-rated among the new shows was the NBC premiere of Steven Spielberg's 'Amazing Stories,' which came in 12th but was beaten in its time period by 'Murder, She Wrote' on CBS. The premiere of 'Alfred Hitchcock Presents,' which follows Spielberg, came in 18th.
Among the other new shows, 'Golden Girls' (NBC) came in 20th, the premiere of 'Growing Pains' (NBC) was 21st, the first outing of CBS's 'The Twilight Zone' was 26th. '227' (NBC) was 35th, followed by 'Hell Town' (NBC) 36th, and the premiere of 'The Insiders,' ABC's lead-in for 'Dynasty, came in 37th.
The 'The Equalizer' (CBS) came in 41st, despite the dismal performance of its lead-in shows opposite 'Dynasty,' and while it was beaten by 'Hotel,' it outperformed 'St. Elsewhere.
Disappointing for ABC were the showings of 'Lime Street' in 48th place, 'Our Family Honor' in 51st, 'Lady Blue' in 53rd, 'MacGyver' in 54th, 'Hollywood Beat' in 58th, 'Diff'rent Strokes' in 60th and, at the bottom of the list, 'Spenser: For Hire' in 64th.
CBS was doing no cheering for the poor Wednesday showing of 'George Burns Comedy Week' in 55th, 'Stir Crazy' in 59th and 'Hometown,' which will have its last performance Oct. 15, in 62nd.
NBC was the leading network on four nights of the week -- Monday, Tuesday, Thursday and Saturday. CBS won on Friday and Sunday and ABC took Wednesday.
Seven high-rated CBS shows did not premiere last week -- 'Cagney & Lacey,' 'Kate & Allie,' 'Newhart,' 'Simon & Simon,' 'Falcon Crest,' 'Crazy Like a Fox' and 'Trapper John, M.D.'
However, in the 10-market overnight Nielsens for Sept. 30, CBS won the night, thanks in part to a good showing by premieres of 'Kate & Allie,' 'Newhart' and a Emmy-winner 'Cagney & Lacey.'
'CBS Evening News with Dan Rather' again was the No. 1 news show for the week, with a 13.0 rating and a 24 share. 'NBC Nightly News with Tom Brokaw' was second with a 11.2 rating and a 21 share, and ABC's 'World News Tonight' was third with a 11.0 rating and a 21 share.
The top 10 prime time shows for the week ending Sept. 29 according to the A.C. Nielsen Co., were:
1. The Bill Cosby Show (NBC)
2. Family Ties (NBC)
3. Dynasty (ABC)
4. Cheers (NBC)
5. 'Amos,' CBS special Sunday movie
6. Murder, She Wrote (CBS)
7. Dallas (CBS)
8. Miami Vice (NBC)
9. Night Court (NBC)