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CHICAGO, Feb. 9 (UPI) -- Ford, hoping to build on the success of its social media campaigns, Wednesday announced a road trip campaign for its new Explorer.
DEARBORN, Mich., July 21 (UPI) -- A Ford executive says the U.S. marketing plan for the 2011 Explorer includes "myth-busting" about the sports utility vehicle's thirst for gasoline.
CHICAGO, Feb. 11 (UPI) -- Ford Motor Co. didn't have a movie tie-in but its introduction of the new 2010 Ford Taurus SHO in Chicago Wednesday was right out of "Back to the Future."
DEARBORN, Mich., Jan. 28 (UPI) -- U.S. automaker Ford Motor Co. said it was promoting Elena Ford -- a relative of its founding family – to coordinate its global marketing campaigns.
DETROIT, April 2 (UPI) -- Major U.S. carmakers reported plunging sales in the first quarter of 2008 as analysts said the flagging economy was cutting into sales of big ticket items.
DETROIT, Feb. 1 (UPI) -- Ford Motor Co. sales dropped 4 percent in January compared with January 2007, while sales of some models advanced, the company said Friday.
DEARBORN, Mich., Jan. 6 (UPI) -- Ford Motor Co. unveiled a new look for the Explorer Sunday in an attempt to revive interest in the Detroit automaker's franchise sport utility vehicle.
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