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Topic: George Schweitzer

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Entertainment News // 1 decade ago

CBS to run fall ads exclusively in People

CBS and People have jointly announced that CBS's fall programming ads will be featured exclusively in the U.S. magazine's Sept. 22 issue.

Entertainment News // 1 decade ago

CBS Eyelab offers online clips

Short clips from and about some of CBS’s most popular television shows can now be viewed online through the U.S. network’s new CBS EyeLab product.

Entertainment News // 1 decade ago

New CBS print ad tastes like a Mojito

The U.S. television network CBS says it has created a first-of-its-kind print ad that tastes like a non-alcoholic, rum Mojito to promote its new show, "Cane."

Entertainment News // 1 decade ago

CBS, JACK-FM join to promote TV lineup

The CBS marketing group and CBS Radio are set to promote the U.S. network's new fall TV lineup and stars on the North American radio format JACK-FM.

Entertainment News // 1 decade ago

CBS set to advertise TV lineup on eggs

With U.S. newspapers cluttered with countless advertisements, CBS executives have decided to promote their network's fall lineup on a new medium, egg shells.

Entertainment News // 1 decade ago

CBS offers stuff on eBay

CBS has signed a deal with eBay to create a separate page on the Internet auction site devoted to CBS shows and personalties, Daily Variety said Friday.

Quotes

It's exciting that CBS is kicking off The New York Times's inaugural front page ad
CBS snags first Times front-page ad Jan 05, 2009

There's no denying the impact of People's extraordinary reach and appeal
CBS to run fall ads exclusively in People Sep 02, 2008

The clips about 'CSI' or something from how a director shoots a scene in the show 'NUMB3RS,' these are all things that link back to our shows
CBS Eyelab offers online clips Sep 28, 2007

What better way to launch a new series like this then design a one-of-a-kind print ad you can taste
New CBS print ad tastes like a Mojito Sep 05, 2007

By utilizing emerging media channels such as 1-800-FREE411, CBS is finding new platforms for programming and promotion as well as unique ways for advertisers to engage with CBS content
CBS, JACK-FM join to promote TV lineup Sep 20, 2006