George Lewis "Tex" Rickard (January 2, 1870 – January 6, 1929) was an American boxing promoter, founder of the New York Rangers National Hockey League (NHL) franchise, and builder of Madison Square Garden III in New York City. During the 1920s, Tex Rickard was the leading promoter of the day, and he has been compared to P.T. Barnum and Don King. Sports journalist Frank Deford has written that Rickard "first recognized the potential of the star system."
Rickard was born in Kansas City, Missouri. His youth was spent in Sherman, Texas, where his parents moved when he was four.
As a young man, Rickard went to the Klondike during the gold rush of the 1890s and opened a gambling hall. By 1906, Rickard was running a saloon in Goldfield, Nevada, where he promoted his first boxing match.