As part of his new gig, Kutcher will work with Lenovo engineers to help develop and market the Yoga line. He will assist with design, specifications and even software.
Kutcher does know a thing or two about technology beyond playing Apple founder Steve Jobs in a movie. Kutcher is a co-founder of venture capital firm A-Grade Investments, which has helped tech companies like Airbnb, Fab, Foursquare and Spotify.
“This partnership with Lenovo brings together my love of technology and design that makes your life better. I can’t wait to dig in and help Lenovo develop future mobile computing products, starting with the Yoga Tablet,” Kutcher said in a statement.
“Lenovo is all about innovation and strong leadership. Entrepreneurship is part of their DNA, and I couldn’t ask for a better fit,” the actor added.
“Ashton Kutcher’s authentic, creative appetite for technology and keen consumer insight combined with our innovation engine make this a very natural and powerful partnership,” said Lenovo’s chief marketing officer, David Roman.
“Ashton will help us break new ground by challenging assumptions, bringing new perspective and contributing his technical expertise to Yoga Tablet and other devices.”