Ray J casts Kim Kardashian look-alike for 'I Hit It First' video

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Ray J has been coy about whether his new song, "I Hit It First," is about ex-girlfriend and sex tape co-star, Kim Kardashian. But in the Justin Timberlake tradition of putting ex-girlfriend look-alikes in music videos, Ray J cast a Kardashian doppleganger for "I Hit It First," first obtained by TMZ.

“She might move on to rappers and ballplayers/But we all know I hit it first," the R&B singer croons in the video, which also features his co-star mugging behind a recording screen.

Kardashian became a tabloid staple in February 2007 with the release of a sex tape she made with Ray J in 2003. She sued Vivid Entertainment for releasing the video but ultimately settled with the company for $5 million. "Keeping Up With the Kardashians" premiered later that year.

Ray J took to Twitter to say that people were taking the meaning of the song too seriously. Kim has yet to comment.

Lol have some fun! It's not that serious!! #LIVE!!

— RayJ (@RayJ) April 6, 2013

Watch "I Hit It First" below: