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Kaley Cuoco defies CBS, backs Dish in Tweet

Feb. 28, 2013 at 9:53 AM  |  Updated Feb. 28, 2013 at 10:12 AM   |   Comments

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Feb. 28 (UPI) -- Kaley Cuocu got in trouble with CBS after she endorsed a company the network is suing.

On Wednesday, the actress, who rose to fame by playing the role of Penny, (the cute girl from across the hall) on CBS's "The Big Bang Theory," tweeted an endorsement for Dish Network that her bosses over at CBS weren't particularly fond of.

"Amazing! Watching live TV anywhere on the #Hopper looks pretty awesome! Now where can I find a tiny beer? #ad" Cuoco tweeted to her over 1.2 million followers linking to the commercial.

According to Web Pro News, Dish Network has been locked in a battle with CBS and many other TV networks over a feature included in their Hopper service which allows users to skip over the advertisements that help fund shows like Cuoco's "Big Bang Theory."

CBS is currently in litigation with Dish over their "Auto Hop" service, which the company considers to be "illegal." Dish's way to strike back has been to hire several influential celebrities, like Cuoco, to endorse their product.

"We've reached out to several different celebrities and those with influence for sponsored tweets and so I think she's one of many folks," Dish spokesman John Hall told TheWrap. "Our goal is to introduce our products and services to consumers. We find people that consumers are paying attention to."

Since the news of Cuoco's endorsement went viral, the post has been removed from her twitter account. Neither the actress' representatives nor CBS's have commented on the issue.

© 2013 United Press International, Inc. All Rights Reserved. Any reproduction, republication, redistribution and/or modification of any UPI content is expressly prohibited without UPI's prior written consent.
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