Like most One Direction videos, "One Way Or Another" involves plenty of playful frolicking and cheeky antics. They make silly faces in front of No. 10 Downing Street (cue David Cameron cameo!), ride through the streets of New York and start a conga line in Ghana. But this time, the boys of the one of the world's biggest pop acts reportedly shot most of the video's footage themselves to benefit charity.
Proceeds from the new single, a cover mash-up of Blondie's "One Way Or Another" and The Undertone's "Teenage Kicks, will go to the British charity Comic Relief's work in Africa.
"Comic Relief are a British charity that do amazing work helping people all over Africa and in the U.K. living with really tough lives," Zayn Malik says in the beginning of the video.
"So instead of spending a load of money on a music video," Harry Styles adds. "We decided to make it ourselves while we were on tour and give the money we saved to Comic Relief."
The guys visited Accra, Ghana in January as representatives for Comic Relief, which member Niall Horan called his "best life experience ever."