The controversial ad features a white American male from Minnesota who is the owner of a Volkswagen Beetle and attempts to cheer up his colleagues with positive phrases he slurs with a Jamaican accent.
The clip is set to a rendition of the song "C'mon, Get Happy," made famous by Jamaican singer Jimmy Cliff, Yahoo News reported.
The commercial ignited multiple racism claims for featuring a white male speaking with a Jamaican accent and many called for it to be removed from the Super Bowl's playlist. But Volkswagen stood by the ad along with Jamaica's government.
"I think this is a very creative commercial which truly taps into the tremendous appeal that brand Jamaica and its hospitable people have globally," Jamaica's Tourism Minister Wykeham McNeill said in a statement.
The ad, which debuted on Volkswagen's YouTube channel on Jan. 27, has received over 8,600,00 views and both positive and negatives comments.
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