On Thursday McDonald's announced that it will now sell fish sandwiches and "Fishy McBites" in blue boxes with an Eco-label seal from the Marine Stewardship Council.
This means that McDonald's "has agreed to audits to verify its fish comes only from Alaskan pollock, certified by the council as sustainably caught," the company said in a statement. In return, they'll be able to use the Marine Stewardship Council logo in all of their fish meals.