In trying to tap into the app generation, Mitt Romney's team has gotten a taste of the viral world with a meme-worthy gaffe.
The Romney campaign released an iPhone app, allowing users to take photos with one of several Mitt-themed watermarks: "American greatness," "Believe in America," "Day one, job one," "Obama isn't working," and so on.
But the first option--and the one that has the Internet atwitter, says "A better Amercia," with, yes, the country's name spelled wrong.
Never one to waste a good opportunity for a meme, the Internet responded with gusto.
As of 11:00 a.m. Eastern time, the app was still available, and still said "A better Amercia."
UPDATE: As of 2:40 p.m., the slide reading "A better Amercia" has been removed in an update available for the "With Mitt" app.
Check out some of our favorites in the slideshow below.
(Original image Nell Redmond/UPI, using "With Mitt" app)
Since 1907, United Press International (UPI) has been a leading provider of critical information to media outlets, businesses, governments and researchers worldwide. UPI is a global operation with offices in Beirut, Hong Kong, London, Santiago, Seoul and Tokyo. Our headquarters is located in downtown Washington, DC, surrounded by major international policy-making governmental and non-governmental organizations.
UPI licenses content directly to print outlets, online media and institutions of all types. In addition, UPI's distribution partners provide our content to thousands of businesses, policy groups and academic institutions worldwide. Our audience consists of millions of decision-makers who depend on UPI's insightful and analytical stories to make better business or policy decisions.
In the year of our 108th anniversary, our company strives to continue being a leading and trusted source for news, analysis and insight for readers around the world.