Customs officers and finance police said Lucio Giannone had hidden 29,927 cigarettes under a load of watermelons he was bringing in from Greece, the ANSA news agency reported.
The merchandise, which weighed 12,000 pounds, was valued at about $2 million.
Police say Giannone's nervous behavior tipped them off. He was arrested and his vehicle, cigarettes and watermelons were confiscated.
Notable deaths of 2014 [PHOTOS]
Syrian Al Qaida group executes Lebanese soldier