Michelle Obama asks citizens to 'Drink Up'

Sept. 12, 2013 at 4:38 PM   |   Comments

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WATERTOWN, Wis., Sept. 12 (UPI) -- First lady Michelle Obama was in Wisconsin Thursday to participate in a Partnership for a Healthier America campaign intended to get people to drink more water.

Obama was joined by actress Eva Longoria in Watertown, along with members of 12 organizations to announce the "Drink Up" campaign, a White House release said.

"Since we started the Let's Move! initiative, I've been looking for as many ways as possible to help families and kids lead healthier lives. I've come to realize that if we were going to take just one step to make ourselves and our families healthier, probably the single best thing we could do is to simply drink more water," Obama said. "That's it -- it's really that simple. Drink just one more glass of water a day and you can make a real difference for your health, your energy, and the way you feel. So Drink Up and see for yourself."

To promote the campaign, the Drink Up logo is being put on about 300 million packs of bottled water, a half billion bottles of water, 200,000 packages of reusable bottles and more than 10,000 reusable bottles in the next year.

"PHA was launched a few short years ago to engage the private sector in helping make the healthy choice the easy choice for busy parents and families. Drinking more water is an easy choice that nearly every one of us -- regardless of where we live, what we do, or how busy we are -- can make every day," said PHA Chief Executive Officer Lawrence A. Soler. "We applaud the efforts of the supporters who have joined us today, and we thank them for their contributions to an effort that we hope will serve as a continual reminder that you are what you drink, and when you drink water, you Drink Up."

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