Obama taking donations via texting

Aug. 23, 2012 at 7:55 PM
| License Photo

WASHINGTON, Aug. 23 (UPI) -- The Obama campaign has begun offering U.S. supporters a new way to donate money -- from their cellphones by text message.

Jed Alpert, chief executive officer of Mobile Commons, the mobile provider for the Obama re-election campaign to raise money by text message, called the strategy a "game changer."

"Text donations level the playing field by giving people who never had a stake in the outcome an opportunity to participate in the process," Alpert said in a statement. "It will make politics more inclusive for the poor, disenfranchised, and people who don't have credit cards. In the beginning, we'll probably see more engagement than revenue, but texting donations is a real win for inclusion."

While non-profit groups have used text message donations, President Obama's is the first political campaign to do so, CNN reported. Supporters can donate from Verizon, Sprint, T-Mobile and U.S. Cellular phones this week, and the campaign is working with other companies.

Related UPI Stories
Latest Headlines
Trending Stories
Police: 2 shot, 1 dead near Texas Southern University
Listeria threat prompts Whole Foods cheese recall
Russia says missiles aimed at Syria did not land in Iran
Captive orca breeding banned at California's SeaWorld
Wrong drug used in Oklahoma execution