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Lost Phelps contract benefits food bank

USA's Michael Phelps holds up the gold medal he helped win in the Men's 4x100 Meter Freestyle Relay at the National Aquatic Center (Water Cube) during the 2008 Summer Olympics in Beijing, China, on August 11, 2008. The US team set a new world record, finishing in 3:08.32. (UPI Photo/Roger L. Wollenberg)
USA's Michael Phelps holds up the gold medal he helped win in the Men's 4x100 Meter Freestyle Relay at the National Aquatic Center (Water Cube) during the 2008 Summer Olympics in Beijing, China, on August 11, 2008. The US team set a new world record, finishing in 3:08.32. (UPI Photo/Roger L. Wollenberg) | License Photo

SAN FRANCISCO, March 12 (UPI) -- U.S. Olympic swimmer Michael Phelps lost a lucrative contract when Kellogg's dumped him over a picture but a food bank came out a big winner, officials said.

The photograph showing Phelps smoking a marijuana pipe at a party convinced the cereal company to pull his contract, leaving Kellogg's with about 3,000 boxes of cereal featuring the swimmer's image.

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The solution, CNN reported, was to donate 2 tons of cereal to the San Francisco Food Bank. It was indeed a welcome donation with food banks across the country reporting shortages.

"Thousands of families benefited from the donation," Christopher Wiley, the food bank's director of development, told CNN. "It was a surprise to us. We were lacking a lot of cereal. It is a great product many low-income families really need."

Phelps, 23, won a record eight gold medals at the 2008 Olympic Games in Beijing, China. He admitted "regrettable behavior" after a British newspaper published the controversial photograph in February. Kellogg's was the only sponsor to drop the athlete.

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