LOS ANGELES, June 18 (UPI) -- NASCAR and pop star Britney Spears have signed an exclusive agreement to produce a feature film set in the world of Winston Cup racing.
The entitled project, currently in the development stage, will be written by Jim Hart, whose credits include "Hook" and "Contact." It will tell the fictional story of the daughter of
a NASCAR team owner, and will feature real NASCAR teams, drivers, tracks and competition.
Spears' character will inspire a former NASCAR driver to return to the circuit.
"One of NASCAR's objectives is to grow our sport by developing entertainment projects that introduce NASCAR drivers, teams, tracks and their sponsors to an ever-growing audience," said NASCAR Vice President of Broadcasting Paul Brooks. "We have received numerous movie concepts set in the world of NASCAR, but chose this project because it is a great story that embraces our true, genuine sport as its backdrop. Britney Spears' involvement will help us reach an untapped fan base while serving our core fans with the authentic NASCAR experience."
Spears' first feature film, "Crossroads," was released this spring. The 20-year-old Kentwood, La., native also served as grand marshal at last year's Winston Cup Pepsi 400 at Daytona International Speedway.