SAN FRANCISCO, March 28 (UPI) -- The number of U.S owners of smartphones, tablets and other mobile devices who use them for gaming has exceeded 100 million, a survey indicates.
The Mobile Games Trend Report from international market research firm Newzoo surveyed the number of Americans who play video games on their smartphone, tablet, or iPod Touch, venturebeat.com reported Tuesday.
Demonstrating the growing popularity of mobile gaming, the survey found 69 percent of U.S. mobile gamers play on a smartphone, while 21 percent play on a tablet, and 18 percent play on an iPod Touch.
Thirteen percent of all time spent playing games worldwide in 2011 was on a mobile device, the report estimated, totaling more than 130 million hours a day.
An estimated 9 percent of total game spending last year was on mobile titles, Newzoo said.
"The recent launch of the new iPad did not bring us the edgeless display and other innovations we were hoping for, but … the two main upgrades, processing power and resolution, dramatically improve the immersive experience of 'core' games on that platform," Newzoo Chief Executive Officer Peter Warman said.
"The intuitive interface forces developers to offer more casual gameplay, ensuring the games cater to a far broader audience, including the young moms and dads who used to play core games on their PC, Xbox, or PlayStation."
