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App will deliver custom Conan TV content

Feb. 27, 2012 at 8:53 PM   |   Comments

ATLANTA, Feb. 27 (UPI) -- Fans of Conan O'Brien's TBS series can download an app to give them exclusive content delivered in real-time while they watch the show, the U.S. network said.

The tablet app is available on both the iOS and Android platforms and can be downloaded free, the show's official Web site, teamcoco.com, said.

"'Conan' draws the youngest and most digitally connected audience in late night, so it makes perfect sense that Team Coco is the first in late-night television to create a synchronized app for fans," said Dennis Adamovich, senior vice president of brand and digital activation for TBS, TNT and Turner Classic Movies.

"With this new app, Team Coco is transforming 'Conan' into an immersive, interactive experience that can be enjoyed whenever you want," he said in a TBS release Monday.

Each episode will feature bonus content delivered through the Team Coco app and synchronized with elements within the show, he said, including video clips, live comments, background info on guests and Facebook and Twitter feeds.

© 2012 United Press International, Inc. All Rights Reserved. Any reproduction, republication, redistribution and/or modification of any UPI content is expressly prohibited without UPI's prior written consent.
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