Oscar Mayer has announced that the 2014 Wienermobile will be available for "lease" through Twitter. Fans can tweet with the hashtag #Tweet2Lease for a chance to win an eight-hour lease of the mobile hot dog and the chauffeur services of the Hotdoggers, the vehicle’s drivers.
The randomly-selected winner of the Tweet2Lease sweepstakes will also receive a $500 cash prize.
"Being the first car available for lease exclusively on Twitter was far too big a distinction to go to any old sedan or sport-utility vehicle," said Oscar Mayer marketing and advertising director Tom Bick in a statement. "Only a 27-foot-long hot dog on wheels, the Wienermobile, would do."
The Tweet2Lease sweepstakes will run through February 7.
Who is brave enough to get married inside the Weinermobile if they win? Seriously, I want a legal matrimony inside that thing! #Tweet2Lease— Samantha S (@TheSocialSwan) January 24, 2014