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Japanese company introduces cute enema mascot

By Daniel Uria
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Aug. 7 (UPI) -- A Japanese pharmaceutical company has introduced a large, pink, penguin-like character as a mascot for its enemas.

Tokyo-based Ichijiku Pharmaceutical Co. introduced its new mascot Kan-chan, that resembles a giant home enema kit with blushing cheeks, yellow feet and a smiling beak.

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"I'm planning to go to many places in the future," Kan-chan said in the introductory tweet.

Kan-chan's name is derived from the "kancho," the Japanese word for enema.

Ichijiku Pharmaceutical held a contest to select its new mascot, and selected Kan-Chan due to its cute face and resemblance to the company's products.

The company claims that Kan-Chan is just a penguin and the enema-like cap on her head is merely a hair accessory.

In addition to the mascot costume, Kan-Chan's likeness appears in promotional cartoons and as a plush toy.

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