People posting selfies with hummus to promote #chickpeace between Israel and Palestine

The Hummus Initiative wants to help resolve the Israeli-Palestinian conflict.
By Evan Bleier Follow @itishowitis Contact the Author   |   Aug. 5, 2014 at 10:23 AM

TEL AVIV, Israel, Aug. 5 (UPI) -- People are hoping that a popular Middle Eastern cuisine will be the recipe for success in helping to end the Israeli-Palestinian conflict in Gaza.

The Hummus Initiative launched a Facebook campaign to "fight against further importation of the hatred of the Israeli-Palestinian conflict into France and other countries outside of Israel and Gaza."

The group is encouraging people to post pictures of themselves eating the chick pea dip with the hashtag #hummuselfie. A similar campaign using the hashtag #chickpeace has also been started.

Both hashtag groups are probably hoping that the 72-hour ceasefire in Gaza will really hold.

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