The organizers of the comedy festival, founded by Gilda's Club Grand Rapids, said pre-kickoff activities March 6 will include distribution of free LaughFest sunglasses for the first 2,500 participants. Those visitors, as well as those who bring their own shades, will attempt the Guinness World Record at 7:15 p.m.
The current record for wearing sunglasses in the dark was set by 1,642 people at Chicago's Wrigley Field in July 2013.
The record attempt will be followed be a free opening night preview comedy show at the Pyramid Scheme club, which will include some of the comedians set to perform during the 10-day festival.
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