facebook
twitter
rss
account
search
search
 

'Supergeil' viral video promotes German grocery store

Feb. 24, 2014 at 1:52 PM   |   Comments

BERLIN, Feb. 24 (UPI) -- A German electro music video that went viral internationally was created by a theater director to help rebrand a popular grocery store.

The video, which features Hans-Holger Friedrich, 58, a classically trained theater actor and director, portraying the character Friedrich Liechtenstein as he sings an electronic dance-style song about the products available in Edeka stores, TheLocal.de reported Monday.

The video, dubbed "Supergeil," features Liechtenstein describing the products as "geil," meaning "great" or "sexy." The actor dances down the supermarket aisles and at one point bathes in milk and treats a sausage as if it were a lit cigar.

Friedrich was hired to give Edeka a "cooler" image. He came to national attention last summer with his electro video "Kickvogel," which featured him dancing around the streets of the German capital.

© 2014 United Press International, Inc. All Rights Reserved. Any reproduction, republication, redistribution and/or modification of any UPI content is expressly prohibited without UPI's prior written consent.
Most Popular
1
Fisherman: 'Tunicorn' tuna had horn on its head Fisherman: 'Tunicorn' tuna had horn on its head
2
Giant gold nugget hits the market in San Francisco Giant gold nugget hits the market in San Francisco
3
Dog dumped in woods with crossbow bolt in head, millimeters from brain Dog dumped in woods with crossbow bolt in head, millimeters from brain
4
Toddler rescued from claw machine at laundromat Toddler rescued from claw machine at laundromat
5
Ebola-themed Halloween display in Dallas suburb Ebola-themed Halloween display in Dallas suburb
Trending News
Around the Web
x
Feedback